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FSB076: Fred Egan

April 17, 2009

Fred EganFrederick Egan Castleberry is not exactly conducive to good business card placement. Today, Fred Egan shares with us the evolution of his moniker from just Egan, to Fred, to Fred Egan – Photographer. (I also give some fun tidbits about my own name you may find interesting). Fred, or Egan, is an extremely savvy business person, as well as a talented photographer. We get into one of my favorite topics, branding. I know what you’re thinking. “Isn’t F-Stop Beyond supposed to be beyond business and branding?” Yes, but every now and then, branding is a topic which just happens to be very germane to that particular photographer, like when we interviewed Kevin Swan a couple of weeks ago. Also, as the show evolves, I’ve learned that people like it if I can have a nice balance. But don’t worry, after a great conversation about branding, then whether or not it’s important to improve your craft, and how Fred got into photography, in true F-Stop Beyond fair, we also talk about Fred’s love for music (he tells us what music he’d put on a CD for a crush if he had one), and why he thinks “Slumdog Millionaire” is the best movie ever made.

Before the interview begins, I tell you about a cool contest we’re running. Find our ad in RangeFinder magazine and tweet about it to be entered into a drawing for some great prizes. Go to the April 16 blog post to learn more details. Many thanks to our contest sponsors:

You have ’til the end of the month to join in.

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  1. April 17, 2009 at 1:29 pm

    Ron, thanks for the fun interview…I had a blast and enjoyed getting to know you more too.

  2. Mike Johnston
    April 17, 2009 at 10:42 pm

    Honestly, this was a weak interview. First of all, who the heck is Fred Egan? Second, you wasted a ton of time talking about his heritage, who honestly no one cares about. Then the talk about branding was very non-specific, just some “lofty” ideas but nothing of material value. Then instead of relating his love of music to how it influences his photography, you ask what songs he’d put on a mix tape for someone that makes his stomach flutter. Really? Disappointing.

  3. April 18, 2009 at 10:38 am

    @ Mike – first Mike, sincere thanks for listening to the show. I’m not sure how familiar you are with the show’s format, but it’s a PERSONAL interview. The whole idea is to get to know the guest personally, not necessarily discuss business or photography (although that happens quite a bit). There are a hundred other podcasts where one can delve deep into specifics on photo business and technique. That’s not what our show is about.

    Our format is definitely not for everyone. Many people find the show via iTunes and are turned off when they hear in depth discussions about faith, philosophy, family, or some other non-photo related topic. I’ve re-written the iTunes description to make it as clear as possible what this show IS, and is NOT. If personal discussions about the guests’ life is not your thing, that’s cool.

    Or, some people DO like to hear personal stories, but unless the photographer is some high profile photog celebrity like Chase Jarvis, Vincent Laforet, or Mike Colon (all of whom have been guests on the audio or video podcast by the way), they don’t care.

    You ask “who the heck is Fred Egan?” I assume you ask not because you truly care to know him, but to point out that he is someone who isn’t big enough in the industry for you to know, so who cares. Well, one mission of this show is to introduce our audience to photographers who may not necessarily be household names, but maybe have interesting stories, or an interesting out look on life worth sharing. My hope is that you’d click to his website and learn about him. His work. Try to figure out why I invited him on the show. Next week we’re going to have a photographer who got popular on Flickr. Just an every day woman with an inspiring story to tell.

    There are hundreds, if not thousands of photographers in the world whose life stories have had profound affects on their art and/or business. Many (if not most) of the photogs we’ll interview will indeed be well-known figures in the industry. But some will be up-and-comers, mavericks, or just genuinely interesting people. So, this podcast isn’t so much a phtography podcast as it’s a people podcast. The people just happen to be photographers.

    One last thing. The mix tape discussion is just fun. As many of our podcasts are. But, Fred’s love for music and the kind he likes DOES inform one of the kind of photography he may do. Does he really need to specifically spell it out for you how his music effects his photography? If he said his favorite artists were Bach and Mozart vs. Cold Play and Death Cab for Cutie, wouldn’t that paint a picture of the kind of work he may do? It does for me. It would at least intrigue me enough to check out his work and find out.

    Anyway, thanks again for listening. Not every interview is going to hit home with an audience member. That’s cool. I do appreciate you taking the time to listen though.

  4. April 18, 2009 at 10:59 am

    Ron I usually don’t add comments but I wanted to let you know that I really enjoy the interviews on F-Stop Beyond. I do like to hear about the business side but also the personal side. Many times the personal side is more helpful on the Hows, Whys, etc… Anyway keep up the great work.


  5. April 22, 2009 at 2:16 am

    I regularly enjoy the talks and usually don’t comment (should improve on this) but have to respond to Mike’s comment. I couldn’t disagree more. I found this one specifically to be one of your best interviews and a large part is due to Fred’s responses. I DO like to hear personal views and don’t weigh them based upon how “famous” that person is (I’ve only just now checked out Fred’s website). Interesting that Mike didn’t have the guts to specify his own website to tell us all who *he* is…

  6. April 28, 2009 at 1:42 am

    As a Fred Egan fan, it was neat to hear about the person behind the photography. In something so personal as photography, who you are influences the art you create. I have been able to “meet” many great people through F-Stop Beyond. Thanks Ron!

  7. May 3, 2009 at 11:50 pm

    Hey Ron, I enjoyed Fred Egan’s interview and many other interviews you have on your site. It’s a great place to learn about other photographers and find out what’s hot and new in the industry. To find out that Fred’s heritage is part Taiwanese is definitely a treat; it makes his interview much more interesting to me. You can probably guess why. Thanks again for your efforts and great work!

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